On Message

We’re into good music, hardball politics and day games at Dodger Stadium. We like to tell compelling stories, create change and cap our Fridays with a stiff cocktail.

Check out some of the things that we’re talking about here.

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The Government Shutdown and ‘Short-Term Memory Loss Theater’

In the aftermath of a comedy of errors where the federal government shut down for (gasp!) an entire weekend, the post-game analysis is in full effect. Much of the right is hyperventilating about a “stunning victory,” while Democrats gather their usual circular firing squad and play the blame game. Many are left wondering, “what does […]

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Fantastic read on how one of the biggest companies in the world changed their mission & Message with huge results. #OnMessage

  Nadella also updated Microsoft’s mission statement—once, in Bill Gates’s words, “A PC on every desk and in every home, running Microsoft software”—with a more modern mantra: “To empower every person and every organization on the planet to achieve more.” Then he began refining the company’s efforts to reflect it. Read full story here.

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Congrats @REI #OnMessage REI’s ‘#OptOutside’ Campaign Takes Best of Show at the One Show

REI’s ‘#OptOutside’ Campaign Takes Best of Show at the One Show Retailer Encouraged Consumers to Abstain From Black Friday Madness

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#Dodgers fan or not – fantastic marketing and maximizing partnerships by @emirates. #OnMessage

Emirates steals the show with the Los Angeles Dodgers | Baseball | Emirates

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On Message: Brexit and the Head vs. the Heart

While political leaders wring their hands and global financial markets try to “Keep Calm and Carry On,” pundits and policy wonks are busy decoding the Brexit results to get a handle on exactly what happened last week. Yes, there was more than a fair amount of misinformation and overt fear-mongering and xenophobia from “Leave” advocates, […]

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In Alameda County, A Big Data Effort To Prevent Frequent ER Visits

Almost every day, a patient comes into Dr. Arthur Sorrell’s San Francisco emergency room still wearing a wristband from another hospital nearby. “There are folks who have a life of going from emergency department to emergency department, and that’s how their day is spent,” said Sorrell, an emergency physician and administrator at Sutter Health. “It’s […]

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